Bloom

BLOOM

Bloom: The adventure and beauty of becoming… of evolving and flourishing.’ Much like the blossoming of springtime, after winter – the new beginning of a season of growth!

This seasons collection is inspired by – ‘the adventure and beauty of becoming… of evolving and flourishing.’ Much like the blossoming of springtime, after winter – the new beginning of a season of growth – of flourishing and thriving, of freshness and vigour, of achieving and prospering. And of endless beauty and radiance. Shot in the comfort of our hometown on the Gold Coast in the idyllic Eastern Australian coast, this collection is set amongst grand pillars, lush greenery and exquisite architecture of hollow walls that allow the love story to flow throughout. In harmony with and building on the collection name, our campaign shoot narrative tells the story of two lovers – the wedding day being the joining and unity that creates a new season – a flourishing – with the bride the perfect exemplar of the beauty of the blooming of springtime. And together, the adventure of becoming all they can be.

Exclusively available in our Madi Lane retailers, our new Spring 2022 collection features 25 all-new, unique and exclusive gowns, plus 3 veils, all designed to steal your heart and all available in sizes 2-28

View the collection: BLOOM

Bloomlb 01 Dion Ml22003 Full Length Sequin Gown With Thin Straps Cowl Back And Zipper Closure Wedding Dress Madi Lane Bridal 2 Dior Ml22034 Full Length Chiffon Aline Gown With Ruching And Off Shoulder Straps Zipper Closure Wedding Dress Madi Lane Bridal 7

Dante Ml22046 Full Length Chiffon Aline Gown With Sweetheart Neckline And Detachable Long Sleeves Zipper Closure Wedding Dress Madi Lane Bridal 10Dune Ml22141 Full Length Floral Lace Aline Gown With Thin Straps Plunging Neckline Illusion Bodice Low Back Button And Zipper Closure Wedding Dress Madi Lane Bridal 1Durie Ml22007 Full Length Sequin Strapless Aline Gown With Detachable Off Shoulder Straps Zipper Back Closure Wedding Dress Madi Lane Bridal 4